This may be because of different cultural experiences, personal preferences, or other experiences. Colors may even affect how productive we are at our workplace or affect how we feel in our own homes.Įach individual may be different when it comes to the influence colors have on emotions. This could include decisions we make regarding the food we eat, or what clothing we choose to wear. Today, mood colors are still used in paintings and art, but it is also used in areas like marketing, and advertising.Įveryone has their favorite color, but we may not understand the full impact that colors have on our moods, and in the choices we make every day. In later years, Carl Jung, a Swiss psychiatrist, developed this theory further, which led to his findings of art theory to assist people in overcoming trauma. In 1810, Johann Wolfgang von Goethe, a German artist, published his theory that the psychology of color is linked to emotions and moods. Then the Greeks, Chinese, and Romans further adopted the theory that color affects moods. These words make it clear that color was fundamentally linked to personality in those times. There is an Egyptian word, iwn, which means “color”, and in translating the word, you come up with words like “character,” “nature” and “complexion”. However, even further back thousands of years, color psychology was used by the ancient Egyptians to study what effects different colors had on people’s moods, and they used this information for holistic and health benefits. In the late 1660s, Sir Isaac Newton discovered the color spectrum when he unitized a prism to refract white light into composite colors like yellow, blue, red, green, violet, orange, and indigo. This happens when you look at an apple and see it is red, this means that all the other colors in the apple are absorbed, except for the red color, permitting only the red color to reflect back to the viewer.
All people see color when certain wavelengths of light get absorbed by certain objects, and other colors are reflected or refracted back to your eye.
Therefore, starting with red, which has the lowest frequency, then passing through all the colors of the rainbow, each frequency increases until you get to violet, which has the highest frequency. White light, in its purity, consists of all of the visible colors, and since light can perform or behave as a wave, so each color has its very own wave frequency. Visible light is only a minor part of the radiation spectrum that we as humans can see. Our whole cosmos abounds in electromagnetic radiation, which includes microwaves, radio waves, ultraviolet light, gamma-rays, X-rays, and visible light. Color is energy that is evident all around us, all the time. 3 Applying Color Emotions in Everyday Situationsįirst, it might be a good idea to understand what color is.
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